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As a global data, analytics, and technology company, Equifax plays an essential role in the economy by helping companies in diverse industries such as automotive, communications, utilities, financial services, fintech, healthcare, insurance, mortgage, professional services, retail, e-commerce, and government agencies, make critical decisions with greater confidence. Equifax’s unique blend of differentiated data, analytics, and technology provide the insights that power decisions to move people forward.
Equifax was looking for a new kind of partner committed to agile, remote, and co-creation. We were a match made in heaven to help them establish B2B social strategy and launch Equifax’s new B2B proposition, the Ignite Data & Analytics platform.
Wripple provided Equifax with a cross-discipline campaign team, including a Social Strategist, Planner, Creative Director, Copywriter, Art Director, and Producer, to launch Ignite via social channels with paid ads and video content. The work was executed in a co-creation mode where teams were blended, and the pace was fast.
Interested in learning how you can work with a world-class on-demand cross-discipline campaign team like Equifax? Please contact Bonny Block, Chief Growth Officer, to request a demo: Bonny@wripple.com