With the close of its seed round, Wripple brings on board Atlanta-based dev shop Keystroke Consulting. Keystroke has been the sole partner building Wripple’s two-sided talent platform over the last two years. It’s been a match made in heaven and the newly combined team’s plan continues, on an expedited path, to build a talent platform like no other.
Wripple’s founders first met the Keystroke team in late 2018 when we were looking for a development partner to bring our vision to life. It was clear from the onset to both teams that the two firms shared a commitment to building world class software that solved people’s problems in innovative ways.
Wripple CEO Shannon Denton also explained that “equally as important, Wripple’s leadership saw Keystroke’s agility, creative problem-solving and team-first mindset made for an ideal match to build the talent platform for the future of work in marketing.”
Keystroke has been helping customers plan, build, implement and perfect a variety of technology solutions. The company’s expertise in app development, automation and infrastructure building has helped a range of clients build a solid foundation for future growth while navigating ongoing uncertainty. These clients include business powerhouses such as Salesforce, Shell and AT&T; respected governmental and nonprofit institutions like the U.S. Marines and the NCAA; and many more. The team at Keystroke has planned, built and supported custom software projects—leveraging the latest tech such as responsive web apps, mobile apps, geolocation, AI and other cutting-edge solutions.
As the founders of Keystroke, Kris Lawson and Larkin Whitaker’s journey started nearly a decade ago when the two long-time friends founded their first business endeavor, called Keystroke Creative. The company was successfully acquired by MapAnything in 2016, which was then acquired by Salesforce in 2019. After successfully helping to lead and manage these mergers, Lawson and Larkin went on to establish Keystroke Consulting. Lawson acted as the head of UI/UX design, front-end web development and Android engineer for the company, while Whitaker served as the head of infrastructure architecture, security, back-end web development and iOS engineer. Lawson and Whitaker now head to Wripple as the company’s new Head of Product and Head of Technology, respectively.
"We're very excited about this opportunity to join Wripple's incredible team. We've spent the past decade partnering with several talented agencies and freelancers in technology, design and digital marketing. We believe they and the industry as a whole stand to strongly benefit from Wripple's platform and the solutions it provides." - Kris Lawson & Larkin Whitaker